Seat, dalla Spagna con furore
SEAT, acronimo di Sociedad Española de Automóviles de Turismo (Società spagnola di automobili da turismo) è una casa automobilistica spagnola fondata nel 1950 in collaborazione tra l’Instituto Nacional de Industria e da FIAT. Dalle prime scatolettecostruite in quegli anni ad oggi, si è evoluta tanto da essere presente in almeno 77 paesi del mondo. Il primo modello della Seat fu la SEAT 1400, prodotta come gemella della Fiat 1400, e anche nelle sue varianti riprende alcune versioni della Fiat, come la versione “C” in cui la linea riprendeva quella della Fiat 1800. Tuttavia la SEAT iniziava ad aver bisogno di modelli più economici per venire incontro alle esigenze di mercato dell’epoca e competere così contro i più semplici ed economici modelli del mercato locale come Biscúter. Nel 1957 entrò in produzione un’altra vettura Fiat-SEAT, la SEAT 600, prodotta in diverse varianti ed arrivata a coprire 800.000 richieste. Da questo momento in poi, iniziarono gli anni della motorizzazione di massa in Spagna.
Auto come la SEAT 127, la SEAT Panda e la SEAT Ritmo, furono le ultime prodotte in collaborazione con la Fiat, dalla quale avvenne il distacco nel 1982. Anno in cui si ruppe l’accordo tra le due case automobilistiche e iniziò la collaborazione industriale e commerciale con Volkswagen che permisero alla SEAT, di fabbricare modelli per conto della casa tedesca. Il primo modello nato come progetto indipendente SEAT, fu la Ibiza nel 1984, che diventerà il cavallo di battaglia della SEAT, infatti ad oggi il modello è giunto alla sua quarta generazione. Nel 1986, iniziano le esportazioni in Europa e nasce SEAT Sport, dando all’azienda anche una divisione sportiva. Se confrontati agli inizi ed in relazione con il design moderno, è facile notare come si sia evoluta esteticamente oltre che nelle prestazioni. Il grande cambiamento qualitativo e di design è dovuto ad una sinergia tra l’appartenenza al Gruppo Volkswagen, da cui proviene tutta la meccanica presente sulle vetture, ed il lavoro del famoso designer italiano Walter De’ Silva.
Tra i primi a portare in Italia la distribuzione SEAT è stato Roberto Capitelli con la sua Concessionaria Capitelli, specializzata nell’assistenza e vendita auto SEAT a Napoli. Il oltre 40 anni nel settore della vendita di auto nuove ed usate, hanno raggiunto un ottimo rapporto qualità prezzo soprattutto per quanto riguarda l’assistenza come concessionaria Seat e Mazda autorizzata. Una storia quindi, che dalla Spagna è arrivata fino a noi in Campania, donandoci grandi soddisfazioni.
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